By this we mean SEO services, PPC management, Viral marketing, Email marketing, GDS Marketing and many more. Z Networks Group utilizes the best strategies and resources with many of the best practices in hotel Internet marketing. Our extensive experience in hotel marketing has helped us become leader when it comes to hotel web marketing.
Over many years we have developed several strategies and tools to help us and our clients succeed in a very competitive but rewarding hotel market. Every single one of our strategies and tools we develop specifically for the hotel market, helping them achieve their online goals and making their website a very productive revenue channel. Hotel Internet marketing is a complex thing, to many variables, lots of options and huge competition, the good part is, if you make it right the results are unbelievable.
We understand the hotel and travel industry, and that is why we are able to achieve the best results maximizing every resource with the best return over investment (ROI).
Although our websites are built with the customer in mind we make sure they are 100% SEO Friendly. Search engine optimization is the base of all of our hotel marketing strategies. A well-optimized page can lead us to other also effective Internet marketing strategies saving a great deal of money. SEO and PPC are very popular within the hospitality industry. Due to its flexibility and accessibility, hoteliers thru Internet strategies can reach out the entire world with great Returns Over Investment (ROI).
Due to the flexibility of the campaigns, is possible to make changes anytime to redirect the campaign to an specific market or target at anytime. Internet Marketing also has the ability to track the results on very accurate and effective ways. This allows hoteliers not only to find out if it works, how it works, where it works and what works, but also, to study their campaigns and improve them every time.
GDS connections and reservations system provides and centralizes the communication between hotels and third party companies like travel agencies or online reservations engines, keeping the information up-to-date. Our custom programming services will make sure you can communicate with any external reservation system.
Booking engine connections are common ways to communicate between hotels and their booking engine partners. Z Networks Group provides the bridge that allows the communications between the two partners keeping the customer experience as one.
Cutting-edge custom-made websites solely focused on remarkable customer experience and web marketing basis. Breathtaking designs Web 2.0 websites, data capturing systems for tracking and marketing services.
Content management capability for data access and up to date information. Also a great tool to market specials and upcoming events.
Custom programming web or desktop applications to customer specifications. Flash sure looks nice, but for this fast paced world, users want the facts quickly. Our websites use the right balance without sacrificing design, we build websites that are easy to load, easy to navigate, and with great functionality. We use the latest technology in the market and always following the hottest trends of the market.
Keeping up with today fast pace world businesses have to be in constant change. Hotels are no different, that is why we offer you monthly web maintenance services so you can keep your hotel information up-to-date. Site Facelifts are an excellent way to complement your website keeping it looking its best all the time.
Another way to keep your hotel's website with the latest information, especially for your regular customers that want to keep up with your business, is to upload news, special or promotions on a periodical basis. We will help you on that process.